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SEO is short for Search Engine Optimization and SEM is short for Search Engine Marketing. I’ve been implementing both since the early 2000’s, and have followed tried-and-true principles and techniques that to this day, allows me to generate 2 million pageviews per month on my web development websites.
SEO and SEM are important skills to have as a modern day web professional. I would argue that front end web developer should be aware of basic search engine marketing and optimization.
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StefSEO and SEM in 2018